Rotork Site Services rebrands to Rotork Service
Published by Emilie Grant,
Editorial Assistant
Tanks and Terminals,
It has been announced that Rotork Site Services is now officially Rotork Service. This change is a key part of the company's growth strategy and marks a step forward as the company continues to build on its heritage of providing world-class service solutions to customers across the globe.
Why the change?
The decision to rebrand reflects the company’s commitment to growth and the ambition to become a stronger, more unified global service provider. The company’s goal is to evolve beyond traditional site-based services and to offer a Full Lifecycle Experience that encompasses all stages of the customer journey – from installation and upgrades to ongoing support and predictive maintenance. This new identity aligns with industry terminology and showcases the full range of services we provide. We are focusing on enhancing the value we bring to our customers by expanding our capabilities, embracing digital solutions, and delivering higher-margin services.
What does this mean for customers?
First and foremost, Rotork Service will continue to deliver the same service and support. The rebranding is about evolving the company’s approach and expanding its offerings, not changing the customer service. Here’s what is being done:
- With the new focus on a full lifecycle experience, the company is integrating more digital services, including predictive maintenance and enhanced service solutions, to optimise customers operations.
- As part of the ongoing commitment to service excellence, the company is enhancing its service capabilities across all regions, backed by a network of over 300 skilled field service engineers.
- Offerings will now be organised into four key areas: connected services, field services, reliability services, and support services. This will allow the company to deliver more targeted, tailored solutions for customer needs.
Looking ahead
The company is looking forward to the opportunities that the rebrand presents and the future of Rotork Service.
Read the article online at: https://www.tanksterminals.com/product-news/10022025/site-services-rebrands-to-rotork-service/
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